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紀婉萍
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紀婉萍
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紀婉萍
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1
The Enhancing Factors of Cause-brand Alliances Evaluation and Spillover Effects of Alliances
by
CHI, WAN-PING
,
紀
婉
萍
Published 2017
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2
The moderating effect of need for cognition on the relationship between extension similarity and brand extension evaluation
by
Chi, Wan-ping
,
紀
婉
萍
Published 2011
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