Transformation process Advanced services 1 Air conditioning 1 Conformal mapping 1 Cooling systems 1 ElastoCaloric effect 1 Elastocaloric effect 1 Energy efficiency 1 Energy utilization 1 Experimental prototype 1 Gamification 1 Initial shape 1 Ladders 1 Large-scales 1 Magnetocaloric effects 1 Mapping transformation 1 Martensitic phasis 1 Martensitic transformations 1 Metadata 1 Organizational transformation 1 Refrigeration 1 Scientific community 1 Service transformation 1 Servitization 1 Shape-memory alloy 1 Snakes and ladders 1 Stress cycle 1 Vapour compressions 1 World energy consumption 1 experimental prototype 1