Destination marketing Coopetition 2 Mega-events 2 Tourism marketing 2 Case study methodology 1 City competitiveness 1 City identity 1 Co-branding 1 Collaborative capacity 1 Cultural tourism 1 Event policy 1 Event portfolio 1 Event stakeholders 1 Event tourism 1 Experience 1 Experiential 1 Inter-organisational cooperation 1 Knowledge transfer 1 Knowledge transfer dynamics 1 Major events 1 Network 1 Place marketing 1 Strategic alliances 1 Thematic analysis 1 Tie strength 1 Touring exhibitions 1 User interactions 1 Websites 1