CONSUMER Airline companies 1 COMMERCE 1 CONSUMPTION 1 CORPORATE SOCIAL-RESPONSIBILITY 1 Customer's Centric 1 Flightscape 1 GREEN 1 Hotel website 1 IMPACT 1 Immersive Brand Experience (IBX) 1 Online booking 1 PERCEPTIONS 1 Perceived interactivity 1 Perceived value 1 Philanthropic 1 Revisit intention 1 Spirituality 1 environment 1 ethics 1