The Impact of Social Media among Undergraduate Students: Attitude

On this paper aims to study the impact of social media on Art students' attitude from Art and Design Faculty in University Technology Mara, Perak campus. The study involves both qualitative and quantitative methods. The sample of 120 was drawn randomly from 5 departments (Fine Art, Graphic, Fas...

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Bibliographic Details
Main Authors: Fuad, INFM (Author), Jamaludin, NN (Author), Johari, R (Author), Mahadi, SRS (Author)
Format: Article
Language:English
Published: 2016
Subjects:
Online Access:View Fulltext in Publisher
Description
Summary:On this paper aims to study the impact of social media on Art students' attitude from Art and Design Faculty in University Technology Mara, Perak campus. The study involves both qualitative and quantitative methods. The sample of 120 was drawn randomly from 5 departments (Fine Art, Graphic, Fashion, Ceramic, and Photography) to answer the questionnaire distributed and 5 selected students were interviewed. The finding was analyzed based on the data extracted from the questionnaire and oral interview responses. The results reveal that most of students are actively involved in social media and they realized the impact of social media in their daily life as well as their attitude. (C) 2016 The Authors. Published by Elsevier Ltd.
DOI:10.1016/j.sbspro.2016.05.022