A Preference Analysis Model for Selecting Tourist Destinations Based on Motivational Factors: A Case Study in Kedah, Malaysia
This per presents an evaluation of the critical factors influencing local tourists' choice of destinations in Kedah and determination of the tourists' preference for destinations with respect to these factors using Fuzzy Hierarchical TOPSIS (FEITOPSIS) method. This study focuses on the int...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Online Access: | View Fulltext in Publisher |