Waterpipe industry products and marketing strategies: analysis of an industry trade exhibition
Introduction Understanding product development and marketing strategies of transnational tobacco companies (TTCs) has been of vital importance in developing effective tobacco control policy. However, comparatively little is known of the waterpipe tobacco industry, which TTCs have recently entered....
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
2015-07-06.
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| Subjects: | |
| Online Access: | Get fulltext |