Genre-typical narrative arcs in films are less appealing to lay audiences and professional film critics
People tend to like stimuli—ranging from human faces to text—that are prototypical, and thus easily processed. However, recent research has suggested that less typical stimuli may be preferred in creative contexts, such as fine art or music lyrics. In an archival sample of movie scripts, we tested w...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Springer New York LLC
2019
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Subjects: | |
Online Access: | View Fulltext in Publisher |