Reception of health messages: effects of stigmatization and forcefulness
BACKGROUND: Diet-related health messages often use scare tactics and negative imagery. However, they show limited effectiveness. Improving these messages is important to prevent further increases of obesity rates and consequential sicknesses. When designing a health message, image choice and wording...
Main Authors: | Blechert, J. (Author), Schnepper, R. (Author), Stok, F.M (Author) |
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Format: | Article |
Language: | English |
Published: |
NLM (Medline)
2022
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Subjects: | |
Online Access: | View Fulltext in Publisher |
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