Was Television Responsible for a New Generation of Smokers?
Consumers' response to mass media can be difficult to assess because individuals choose for themselves the amount of media they consume, and that choice may be correlated with their other consumption decisions. To avoid this selection problem, this article examines the introduction of televisio...
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| Format: | Article |
| Language: | English |
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Oxford University Press
2019
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| Online Access: | View Fulltext in Publisher |