The role of organizational identification and the desire to succeed in employees’ use of personal twitter accounts for work

This study aims to develop a better understanding of the potential drivers of personal social media use for work and the work-related information employees share through these platforms. This is important given both the increased use of social media as a form of self-presentation and the potential o...

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Bibliographic Details
Main Authors: Treem, J.W (Author), van Zoonen, W. (Author)
Format: Article
Language:English
Published: Elsevier Ltd 2019
Subjects:
Online Access:View Fulltext in Publisher