Is Behavioral Economics Doomed? : The Ordinary versus the Extraordinary
It is fashionable to criticize economic theory for focusing too much on rationality and ignoring the imperfect and emotional way in which real economic decisions are reached. All of us facing the global economic crisis wonder just how rational economic men and women can be. Behavioral economics-an e...
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| Format: | eBook |
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Open Book Publishers
2012
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| Online Access: | Get fulltext |