Brand naming sponsor: impacts in festivalgoers' purchase intentions.
Main Author: | Matilde Valente Ribeirinho |
---|---|
Other Authors: | Faculdade de Economia |
Format: | Others |
Language: | Portuguese |
Published: |
2019
|
Subjects: | |
Online Access: | https://repositorio-aberto.up.pt/handle/10216/77592 |
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