Brand naming sponsor: impacts in festivalgoers' purchase intentions.
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2019
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Online Access: | https://repositorio-aberto.up.pt/handle/10216/77592 |
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ndltd-up.pt-oai-repositorio-aberto.up.pt-10216-775922019-06-10T04:37:22Z Brand naming sponsor: impacts in festivalgoers' purchase intentions. Matilde Valente Ribeirinho Faculdade de Economia Economia e gestão Economics and Business Ciências sociais::Economia e gestão Social sciences::Economics and Business 2019-02-01T04:56:13Z 2019-02-01T04:56:13Z 2014-12-02 2015-01-06 Dissertação sigarra:33643 https://repositorio-aberto.up.pt/handle/10216/77592 201401460 por openAccess https://creativecommons.org/licenses/by-nc/4.0/ application/pdf |
collection |
NDLTD |
language |
Portuguese |
format |
Others
|
sources |
NDLTD |
topic |
Economia e gestão Economics and Business Ciências sociais::Economia e gestão Social sciences::Economics and Business |
spellingShingle |
Economia e gestão Economics and Business Ciências sociais::Economia e gestão Social sciences::Economics and Business Matilde Valente Ribeirinho Brand naming sponsor: impacts in festivalgoers' purchase intentions. |
author2 |
Faculdade de Economia |
author_facet |
Faculdade de Economia Matilde Valente Ribeirinho |
author |
Matilde Valente Ribeirinho |
author_sort |
Matilde Valente Ribeirinho |
title |
Brand naming sponsor: impacts in festivalgoers' purchase intentions. |
title_short |
Brand naming sponsor: impacts in festivalgoers' purchase intentions. |
title_full |
Brand naming sponsor: impacts in festivalgoers' purchase intentions. |
title_fullStr |
Brand naming sponsor: impacts in festivalgoers' purchase intentions. |
title_full_unstemmed |
Brand naming sponsor: impacts in festivalgoers' purchase intentions. |
title_sort |
brand naming sponsor: impacts in festivalgoers' purchase intentions. |
publishDate |
2019 |
url |
https://repositorio-aberto.up.pt/handle/10216/77592 |
work_keys_str_mv |
AT matildevalenteribeirinho brandnamingsponsorimpactsinfestivalgoerspurchaseintentions |
_version_ |
1719202032403873792 |