Driving innovation through social data: a methodology for building buyer personas

Bibliographic Details
Main Author:	Natália Cavalcanti Carneiro Leão
Other Authors:	Faculdade de Engenharia
Format:	Others
Language:	English
Published:	2021
Subjects:	Outras ciências da engenharia e tecnologias Other engineering and technologies Ciências da engenharia e tecnologias::Outras ciências da engenharia e tecnologias Engineering and technology::Other engineering and technologies
Online Access:	https://hdl.handle.net/10216/114233

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spelling	ndltd-up.pt-oai-repositorio-aberto.up.pt-10216-1142332021-07-11T05:22:47Z Driving innovation through social data: a methodology for building buyer personas Natália Cavalcanti Carneiro Leão Faculdade de Engenharia Outras ciências da engenharia e tecnologias Other engineering and technologies Ciências da engenharia e tecnologias::Outras ciências da engenharia e tecnologias Engineering and technology::Other engineering and technologies 2021-07-09T23:23:36Z 2021-07-09T23:23:36Z 2018-07-09 2018-08-08 Dissertação sigarra:278147 https://hdl.handle.net/10216/114233 202117855 eng openAccess application/pdf
collection	NDLTD
language	English
format	Others
sources	NDLTD
topic	Outras ciências da engenharia e tecnologias Other engineering and technologies Ciências da engenharia e tecnologias::Outras ciências da engenharia e tecnologias Engineering and technology::Other engineering and technologies
spellingShingle	Outras ciências da engenharia e tecnologias Other engineering and technologies Ciências da engenharia e tecnologias::Outras ciências da engenharia e tecnologias Engineering and technology::Other engineering and technologies Natália Cavalcanti Carneiro Leão Driving innovation through social data: a methodology for building buyer personas
author2	Faculdade de Engenharia
author_facet	Faculdade de Engenharia Natália Cavalcanti Carneiro Leão
author	Natália Cavalcanti Carneiro Leão
author_sort	Natália Cavalcanti Carneiro Leão
title	Driving innovation through social data: a methodology for building buyer personas
title_short	Driving innovation through social data: a methodology for building buyer personas
title_full	Driving innovation through social data: a methodology for building buyer personas
title_fullStr	Driving innovation through social data: a methodology for building buyer personas
title_full_unstemmed	Driving innovation through social data: a methodology for building buyer personas
title_sort	driving innovation through social data: a methodology for building buyer personas
publishDate	2021
url	https://hdl.handle.net/10216/114233
work_keys_str_mv	AT nataliacavalcanticarneiroleao drivinginnovationthroughsocialdataamethodologyforbuildingbuyerpersonas
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Driving innovation through social data: a methodology for building buyer personas

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