From Lip Smackers to Wrinkle Cream: Priming the Next Generation of Consuming Women
The purpose of this research was to determine if there is a model of ideal femininity communicated through advertising in girls’ and women’s magazines. To assess the representations of women in magazine advertisements, a content analysis of advertisements appearing in three top-selling, demographica...
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| Language: | en |
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Université d'Ottawa / University of Ottawa
2011
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| Online Access: | http://hdl.handle.net/10393/20230 http://dx.doi.org/10.20381/ruor-4825 |