Probabilistic Approaches to Consumer-generated Review Recommendation

Consumer-generated reviews play an important role in online purchase decisions for many consumers. However, the quality and helpfulness of online reviews varies significantly. In addition, the helpfulness of different consumer-generated reviews is not disclosed to consumers unless they carefully ana...

Full description

Bibliographic Details
Main Author: Zhang, Richong
Other Authors: Tran, Thomas
Language:en
Published: Université d'Ottawa / University of Ottawa 2011
Subjects:
Online Access:http://hdl.handle.net/10393/19935
http://dx.doi.org/10.20381/ruor-4553

Similar Items