Phantom Menace: the Effect of Narcissism on Word-of-mouth Communications
Previous empirical research and anecdotal accounts suggest that “subclinical narcissism” or “average Joe’s narcissism” is one of the most prevalent social phenomena in many parts of the world. Research also suggests that there will be an unprecedented escalation “in average Joe narcissists” among fu...
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Format: | Others |
Language: | English |
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University of North Texas
2014
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Online Access: | https://digital.library.unt.edu/ark:/67531/metadc699949/ |