Legal Service Marketing: An Exploratory Study of Attorney Attitudes in the State of Texas

The problem of this investigation was to make an exploratory examination of attorney attitudes concerning legal service marketing. The study was confined to attorneys licensed to practice law in the State of Texas. Items of specific interest were the implicit and explicit marketing management philos...

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Bibliographic Details
Main Author:	Ingram, Tom L.
Other Authors:	Greenberg, Barnett
Format:	Others
Language:	English
Published:	North Texas State University 1984
Subjects:	attorneys in Texas legal services legal service marketing promotional media Legal services > Texas > Marketing. Lawyers > Texas > Attitudes.
Online Access:	https://digital.library.unt.edu/ark:/67531/metadc330781/

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spelling	ndltd-unt.edu-info-ark-67531-metadc3307812018-01-30T05:09:08Z Legal Service Marketing: An Exploratory Study of Attorney Attitudes in the State of Texas Ingram, Tom L. attorneys in Texas legal services legal service marketing promotional media Legal services -- Texas -- Marketing. Lawyers -- Texas -- Attitudes. The problem of this investigation was to make an exploratory examination of attorney attitudes concerning legal service marketing. The study was confined to attorneys licensed to practice law in the State of Texas. Items of specific interest were the implicit and explicit marketing management philosophies of attorneys, attitudes toward various promotional and media issues with respect to legal marketing, and attitudes toward serving the interest of various publics in the practice of law. North Texas State University Greenberg, Barnett Starling, Jack Littlefield, C. L. (Cleatice Louis) Dorse, Alvin C. 1984-08 Thesis or Dissertation xvii, 267 leaves Text local-cont-no: 1002779591-Ingram call-no: 379 N81 no. 2215 untcat: b1345028 oclc: 14003495 https://digital.library.unt.edu/ark:/67531/metadc330781/ ark: ark:/67531/metadc330781 English United States - Texas Public Ingram, Tom L. Copyright Copyright is held by the author, unless otherwise noted. All rights reserved.
collection	NDLTD
language	English
format	Others
sources	NDLTD
topic	attorneys in Texas legal services legal service marketing promotional media Legal services -- Texas -- Marketing. Lawyers -- Texas -- Attitudes.
spellingShingle	attorneys in Texas legal services legal service marketing promotional media Legal services -- Texas -- Marketing. Lawyers -- Texas -- Attitudes. Ingram, Tom L. Legal Service Marketing: An Exploratory Study of Attorney Attitudes in the State of Texas
description	The problem of this investigation was to make an exploratory examination of attorney attitudes concerning legal service marketing. The study was confined to attorneys licensed to practice law in the State of Texas. Items of specific interest were the implicit and explicit marketing management philosophies of attorneys, attitudes toward various promotional and media issues with respect to legal marketing, and attitudes toward serving the interest of various publics in the practice of law.
author2	Greenberg, Barnett
author_facet	Greenberg, Barnett Ingram, Tom L.
author	Ingram, Tom L.
author_sort	Ingram, Tom L.
title	Legal Service Marketing: An Exploratory Study of Attorney Attitudes in the State of Texas
title_short	Legal Service Marketing: An Exploratory Study of Attorney Attitudes in the State of Texas
title_full	Legal Service Marketing: An Exploratory Study of Attorney Attitudes in the State of Texas
title_fullStr	Legal Service Marketing: An Exploratory Study of Attorney Attitudes in the State of Texas
title_full_unstemmed	Legal Service Marketing: An Exploratory Study of Attorney Attitudes in the State of Texas
title_sort	legal service marketing: an exploratory study of attorney attitudes in the state of texas
publisher	North Texas State University
publishDate	1984
url	https://digital.library.unt.edu/ark:/67531/metadc330781/
work_keys_str_mv	AT ingramtoml legalservicemarketinganexploratorystudyofattorneyattitudesinthestateoftexas
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Legal Service Marketing: An Exploratory Study of Attorney Attitudes in the State of Texas

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