The Effect of Demographics on Customer Expectations for Service Quality in the Lodging Industry
This study investigated demographic characteristics of 240 Chamber of Commerce members in terms of their expectations for customer service in hotels. Subjects reported their age, gender, marital status, race, educational level, income level and ethnicity, and completed a 26-item questionnaire which...
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| Format: | Others |
| Language: | English |
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University of North Texas
1995
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| Online Access: | https://digital.library.unt.edu/ark:/67531/metadc277825/ |