THE IDEA MODEL: DESIGNING EARTHQUAKE EARLY WARNING MESSAGES USING INSTRUCTIONAL RISK COMMUNICATION
The goal of risk communication is to inform people about the risks they face and to encourage them to take appropriate action in response to that threat. To achieve this goal, risk communication scholars continuously examine the messages surrounding crises and disasters, and engage in message-testin...
| Main Author: | |
|---|---|
| Format: | Others |
| Published: |
UKnowledge
2016
|
| Subjects: | |
| Online Access: | http://uknowledge.uky.edu/comm_etds/48 http://uknowledge.uky.edu/cgi/viewcontent.cgi?article=1048&context=comm_etds |