Gold’s Gym as a “home”: exploring the tensions between traditional bodybuilders and fitness influencers in a commercially branded space
Bodybuilding “mecca” Gold’s Gym Venice is a popular hotspot for athletes, celebrities, and their fans. Traditional and new media celebrities inhabit the space together and use it for a variety of purposes. Social media influencers often congregate within the walls of Gold’s Gym, using the commercial...
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| Format: | Others |
| Language: | English |
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University of Iowa
2018
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| Online Access: | https://ir.uiowa.edu/etd/6336 https://ir.uiowa.edu/cgi/viewcontent.cgi?article=7668&context=etd |
