The (interactional) business of doing business: a rhetorical discursive action analysis of an e-commerce business opportunity
This thesis focused on presentations of an e-commerce business opportunity to people interested in a multilevel marketing business. Participation in a multilevel marketing organization can be described as a legitimate business activity where individuals can earn a living while enjoying the benefits...
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| Format: | Others |
| Language: | English |
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University of Iowa
2001
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| Online Access: | https://ir.uiowa.edu/etd/190 https://ir.uiowa.edu/cgi/viewcontent.cgi?article=1380&context=etd |