The effects of selected visual cues on tourists' perceptions of quality and satisfaction, and on their behavioral intentions
In tourism, the product is the experience. The destination sets the stage, which facilitates the experience. First impressions, based largely on visual cues in the environment, help to determine the level of quality tourists should expect from their encounter. While much research has focused on dest...
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| Format: | Others |
| Language: | en_US |
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2010
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| Online Access: | http://hdl.handle.net/1969.1/ETD-TAMU-2116 http://hdl.handle.net/1969.1/ETD-TAMU-2116 |