Approach Motivation and Attentional Breadth: Role of Construal Levels
Previous research has observed that approach motivation can both increase and decrease attentional breadth. How does the same motivation have these seemingly divergent effects? Three studies tested the hypothesis that mental construal levels help to determine the breadth of approach-motivated attent...
Main Author: | Serra, Raymond Nicholas |
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Other Authors: | Schmeichel, Brandon J. |
Format: | Others |
Language: | en_US |
Published: |
2011
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Subjects: | |
Online Access: | http://hdl.handle.net/1969.1/ETD-TAMU-2010-12-8846 |
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