Creating More Credible and Likable Travel Recommender Systems: The Influence of Virtual Agents on Travel Recommender System Evaluation
To help online trip planners, some online travel agencies and travel service providers have adopted travel recommender systems. Although these systems are expected to support travelers in complex decision-making processes, they are not used efficiently by travelers due to a lack of confidence in the...
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| Format: | Others |
| Language: | en_US |
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2011
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| Online Access: | http://hdl.handle.net/1969.1/ETD-TAMU-2010-05-7984 |