An explication of the reactance processing model
The present dissertation applied the theoretical assumptions of Psychological Reactance Theory into a model depicting how individuals cognitively process reactanceinducing print messages utilizing a communication framework, the Reactance Processing Model (RPM). Specifically, the RPM conceptualizes r...
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| Format: | Others |
| Language: | en_US |
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Texas A&M University
2005
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| Online Access: | http://hdl.handle.net/1969.1/2634 |