The role of ethnic identification in determining source credibility of the athletic coach
Using a credibility scale that measures authoritativeness and character of a speaker as perceived by his audience, will a statistically significant difference rise where a figure of authority is a member of one ethnic group and those over whom the authority is asserted are members of a second ethnic...
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| Format: | Others |
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Scholarly Commons
1971
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| Online Access: | https://scholarlycommons.pacific.edu/uop_etds/1742 https://scholarlycommons.pacific.edu/cgi/viewcontent.cgi?article=2741&context=uop_etds |