Španělsko jako cílová destinace cestovního ruchu

Title: Spain as a final tourist destination Objective of the thesis: The goal of this thesis is to introduce Spain as a tourist destination for Czech tourists, analyze offers of sight - seeing and recreational tours of Czech tour operators and create an own attractive and competitive proposal. Metho...

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Main Author: Moškvanová, Lucie
Other Authors: Šíma, Jan
Format: Dissertation
Language:Czech
Published: 2008
Online Access:http://www.nusl.cz/ntk/nusl-272705
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spelling ndltd-nusl.cz-oai-invenio.nusl.cz-2727052017-06-27T04:38:02Z Španělsko jako cílová destinace cestovního ruchu Spain as a final tourist destination Šíma, Jan Moškvanová, Lucie Navrátilová, Miroslava Title: Spain as a final tourist destination Objective of the thesis: The goal of this thesis is to introduce Spain as a tourist destination for Czech tourists, analyze offers of sight - seeing and recreational tours of Czech tour operators and create an own attractive and competitive proposal. Methods: Descriptive, comparative and SWOT analysis techniques were used in this paper. Results: The results show a great potential of Spain as a tourist destination. The main Spanish tourist regions are Catalonia, Valencia and Andalusia, where also most of the offered tours are destined. The proposal of sight - seeing tour offers the unique combination of sight - seeing and the leisure time at the seaside. The final price of the tour is competitive and the tour could be listed in the offerings ofthe Czech tour operators. Keywords: Spain, tourism, tour operator, touristic resorts, package tour 2008 info:eu-repo/semantics/masterThesis http://www.nusl.cz/ntk/nusl-272705 cze info:eu-repo/semantics/restrictedAccess
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language Czech
format Dissertation
sources NDLTD
description Title: Spain as a final tourist destination Objective of the thesis: The goal of this thesis is to introduce Spain as a tourist destination for Czech tourists, analyze offers of sight - seeing and recreational tours of Czech tour operators and create an own attractive and competitive proposal. Methods: Descriptive, comparative and SWOT analysis techniques were used in this paper. Results: The results show a great potential of Spain as a tourist destination. The main Spanish tourist regions are Catalonia, Valencia and Andalusia, where also most of the offered tours are destined. The proposal of sight - seeing tour offers the unique combination of sight - seeing and the leisure time at the seaside. The final price of the tour is competitive and the tour could be listed in the offerings ofthe Czech tour operators. Keywords: Spain, tourism, tour operator, touristic resorts, package tour
author2 Šíma, Jan
author_facet Šíma, Jan
Moškvanová, Lucie
author Moškvanová, Lucie
spellingShingle Moškvanová, Lucie
Španělsko jako cílová destinace cestovního ruchu
author_sort Moškvanová, Lucie
title Španělsko jako cílová destinace cestovního ruchu
title_short Španělsko jako cílová destinace cestovního ruchu
title_full Španělsko jako cílová destinace cestovního ruchu
title_fullStr Španělsko jako cílová destinace cestovního ruchu
title_full_unstemmed Španělsko jako cílová destinace cestovního ruchu
title_sort španělsko jako cílová destinace cestovního ruchu
publishDate 2008
url http://www.nusl.cz/ntk/nusl-272705
work_keys_str_mv AT moskvanovalucie spanelskojakocilovadestinacecestovnihoruchu
AT moskvanovalucie spainasafinaltouristdestination
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