Evaluating and improving the SAMA (Segmentation Analysis and Market Assessment) recruiting model
Approved for public release; distribution is unlimited === Military recruiting for an all-volunteer force requires deliberate planning and market analysis in order to achieve prescribed recruiting goals. United States Army Recruiting Command (USAREC) leaders and planners leverage existing tools and...
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Monterey, California: Naval Postgraduate School
2015
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| Online Access: | http://hdl.handle.net/10945/45894 |