COREnet: the fusion of social network analysis and target audience analysis

Approved for public release; distribution is unlimited === The purpose of this capstone is to highlight and explain how the target audience analysis (TAA) process can be enhanced by incorporating aspects of influence theory, social movement theory (SMT) and social network analysis (SNA). While a lar...

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Bibliographic Details
Main Authors: Orkins, William R., Kiernan, Carla A.
Other Authors: Everton, Sean F.
Published: Monterey, California: Naval Postgraduate School 2015
Online Access:http://hdl.handle.net/10945/44638