Guidance for the implementation of Market Research fundamentals at a Department of Defense Field Contracting Activity
As a Federally mandated requirement, Market Research within the Federal Acquisition arena has made little progress since its inception well over a decade ago. It is the researcher's belief that the slow progress realized in the area of Market Research is in par due to Department of Defense Fiel...
Main Author: | McCormack, James Andrew |
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Other Authors: | Lamm, David V. |
Language: | en_US |
Published: |
Monterey, California. Naval Postgraduate School
2014
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Online Access: | http://hdl.handle.net/10945/39306 |
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