Understanding the communicative potential of Animation
It is submitted for the degree of Master of Arts in Digital Arts at the University of the Witwatersrand, Johannesburg. === Animation is the study and art of motion; however, the separation between animation and cinematography is uncertain due to hybridized images. The aim is to discover how animatio...
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Format: | Others |
Language: | en |
Published: |
2019
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Online Access: | https://hdl.handle.net/10539/26604 |
Summary: | It is submitted for the degree of Master of Arts in Digital Arts at the University of the Witwatersrand, Johannesburg. === Animation is the study and art of motion; however, the separation between animation and cinematography is uncertain due to hybridized images. The aim is to discover how animation communicates effectively. This research approaches animation as a complex visual communication system by employing concepts from semiotics. Animation is analysed on a ‘mimetic to abstract’ continuum along with the consequence produced by the various configurations of the continuum. Investigating the differences in the icon offers a reflection on the ontological and modal difference between the photographic image, photorealistic image and the rule-governed transpositions of an object (degrees of arbitrary and motivation). The distinction highlights properties that are unique to ‘genuine animation’, ‘genuine cinematography’ and their hybrid state. === E.R. 2019 |
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