Corporate brand building and portfolio management in a South African state-owned organisation
A research report submitted to the Faculty of Commerce, Law and Management, University of the Witwatersrand, in partial fulfilment of the requirements for the degree of Master of Management: Strategic Marketing Johannesburg, 2017 === State-owned enterprises share many similarities with their pure...
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| Format: | Others |
| Language: | en |
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2017
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| Online Access: | Cullinan, Justine Alexandra (2017) Corporate brand building and portfolio management in a South African state-owned organisation, University of the Witwatersrand, Johannesburg, <http://hdl.handle.net/10539/23440> http://hdl.handle.net/10539/23440 |