The relationship between reputation rankings and formal reputation management programmes in South African organisations
Thesis (M.M. (Strategic Marketing))--University of the Witwatersrand, Faculty of Commerce, Law and Management, Graduate School of Business Administration, 2015. === Over the last decade the concept of corporate reputation has received extensive coverage from numerous angles with a growing body of pu...
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Format: | Others |
Language: | en |
Published: |
2015
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Online Access: | http://hdl.handle.net/10539/18185 |