Social media's effect on purchase intentions
Thesis (M.M. (Strategic Marketing))--University of the Witwatersrand, Faculty of Commerce, Law and Management, Graduate School of Business Administration, 2014 === Social media has grown significantly over the last decade and so has its influence on relationships between customers and marketing orga...
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Format: | Others |
Language: | en |
Published: |
2015
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Online Access: | http://hdl.handle.net/10539/18149 |