Internal promotion of Islamic banking offerings at a South African traditional bank: An action research study
Magister Commercii - MCom (Business and Finance) === This master's thesis report is a record of my action research study conducted at a traditional bank in South Africa. The report follows a narrative writing style. It contains my personal learnings and reflections. In it I record my practices...
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| Language: | en |
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University of the Western Cape
2018
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| Online Access: | http://hdl.handle.net/11394/6145 |
| Summary: | Magister Commercii - MCom (Business and Finance) === This master's thesis report is a record of my action research study conducted at a traditional bank
in South Africa. The report follows a narrative writing style. It contains my personal learnings and
reflections. In it I record my practices aimed at promoting Islamic banking products of a traditional
bank. In undertaking this action research, I employed interventions whereby I improved my own
learning and behaviour through practice. This action research took place within the customer
facing division of a national traditional bank in the Western Cape. |
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