For the love of fashion in Africa : creolisation as an alternative to pro-local or pro-global culture

Unprecedented levels of globalisation have transitioned the world's fashion industry from a predominantly Euro-centric monocultural playing field to a multicultural marketplace. With an influx of international retailers entering African markets, it is essential to understand the cultural comple...

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Bibliographic Details
Main Author: Emery, Leanne
Other Authors: Chipp, Kerry
Language:en
Published: University of Pretoria 2017
Subjects:
Online Access:http://hdl.handle.net/2263/59824
Emery, L 2017, For the love of fashion in Africa : creolisation as an alternative to pro-local or pro-global culture, MBA Mini Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/59824>

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