A case study to explore the best marketing practices of the fast growing health and wellness industry
Advancement of eco tourism with the building of a wellness centre. Consideration to indicators in strategies to build the new brand in order to maximise ROI === The purpose of this paper is to discuss how the health spas embark on marketing strategies and how they will deal with the increased consum...
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| Language: | en |
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University of South Africa
2009
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| Online Access: | http://hdl.handle.net/10500/64 |