The marketing perception of grocery store retailers belonging to black business associations in Gauteng

This study investigates the marketing perception of grocery store retailers belonging to black business associations in Gauteng. In determining what the black grocery store retailer should know about marketing in order to be successful, an extensive literature study was undertaken on the basic co...

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Bibliographic Details
Main Author: Brink, A. (Annekie)
Other Authors: Strydom, J. W. (Johan Wilhelm), 1952-
Format: Others
Language:en
Published: 2015
Subjects:
Online Access:http://hdl.handle.net/10500/15957