Social media and mobile money adoption: comparative evidence from South Africa and Zimbabwe
Abstract in English, Afrikaans and Zulu === The study investigated the effects of social media on mobile money adoption in South Africa and Zimbabwe. The main gap identified in empirical literature is the omission of social media use in technology adoption models and social networking theories. Whil...
Main Author: | Munongo, Shallone |
---|---|
Other Authors: | Makina, Daniel |
Format: | Others |
Language: | en |
Published: |
2020
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Subjects: | |
Online Access: | http://hdl.handle.net/10500/26488 |
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