Understanding repeat attendance in market research studies : reasons for regular participation and recruitment procedures
This dissertation presents the findings of a qualitative study on understanding the motivating factors underlying repeat attendance in market research studies and the ways in which repeat attendance participants are recruited to take part in such studies. The study was approached from an interpretiv...
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | en |
| Published: |
2017
|
| Subjects: | |
| Online Access: | Van Zyl, Shalaine (2017) Understanding repeat attendance in market research studies : reasons for regular participation and recruitment procedures, University of South Africa, Pretoria, <http://hdl.handle.net/10500/23120> http://hdl.handle.net/10500/23120 |