The role of integrated communication (IC) in stakeholder engagement : a strategic corporate social responsibility (CSR) perspective

Summary in English and Afrikaans === CSR has become a priority for many key businesses, particularly in light of codes of practice such as the 2009, The King Report on Corporate Governance for South Africa 2009 (often referred to as King III Report). Effective CSR is dependent on efficient communica...

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Bibliographic Details
Main Author: Thulkanam, Michelle
Other Authors: Du Plessis, Theresea Charmaine
Format: Others
Language:en
Published: 2014
Subjects:
Online Access:Thulkanam, Michelle (2014) The role of integrated communication (IC) in stakeholder engagement : a strategic corporate social responsibility (CSR) perspective, University of South Africa, Pretoria, <http://hdl.handle.net/10500/14216>
http://hdl.handle.net/10500/14216

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