A holistic management model for the transformation of high technology engineering companies for sustained value creation and global competitiveness

• Main Author: Winzker, Dietmar Hans
• Published: 2009
• Subjects: High technology management; Engineering management; Technological innovations
• Online Access: http://hdl.handle.net/10210/2194

D. Ing. === The key objective of this thesis is clearly stated in its comprehensive title. In today’s fast moving, turbulent and highly competitive world, high tech companies and engineering-based organizations struggle possibly more than other businesses with the seemingly irrational, analogical events when most people in such organizations are rational, highly analytical persons. Value creation is one of the key objectives of modern high tech companies. Hence, the achievement of this ideal within the constraints and consideration of a myriad of factors requires a different approach and implies an ongoing transformation process which is not always based on rational aspects alone. If such a transformation is to be sustainable and takes place in a globally competitive framework, the approach has to be holistic and it has to consider many additional factors which tend to be considered as soft in the analytical world of high tech. The thesis formulates a management and leadership model which includes both the soft and hard factors in a comprehensive and collaborative manner. The model lends itself to understand and judiciously manipulate the dynamics of the high tech global business environment for sustained competitive advantage. The model recognizes and enables the manager and leader to address the many issues confronting them daily by giving a new strategic perspective with the help of sub-models. These sub-models form the anchors whereby a complex situation can be managed reasonably, effectively and hopefully wisely too. The suggested model is to a large degree independent of time and industry-space and is considered valid for a long time to come. Although aimed at providing a guideline at executive level of management in the high tech environment the suggested model is by no means limited to engineering nor is it limited to high tech companies. The framework and model anchors developed, are equally valid in other complexity-prone industries as can be confirmed by the author’s wide international practical experience in a number of industries, from Banking, Service provides, Health Systems, e-commerce, Petro-Chemical and others.