The building blocks of trust in electronic commerce purchases: a case study
This short dissertation concerns the Internet and the role that this medium is playing in the purchasing of goods and services. More specifically, it focuses on the importance of trust in business-to-consumer E-Commerce in South Africa. It identifies the factors that produce a sense of trustworthine...
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2008
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| Online Access: | http://hdl.handle.net/10210/331 |