Rekeningkundige verantwoording van klandisiewaarde en handelsmerke

M.Com. (Accounting) === This study sets out to suggest a method of accounting for goodwill and brands which is practically feasible, yet conceptually justifiable. Only positive, acquired goodwill is relevant for purposes of this study. Both acquired and internally generated brands are, however, inve...

Full description

Bibliographic Details
Main Author: Gouws, Deon Etienne
Published: 2014
Subjects:
Online Access:http://hdl.handle.net/10210/10577