An investigation into AIDS prevention in the workplace : guidelines to a social marketing workplace preventative AIDS strategy

Includes bibliography. === This dissertation comprises an application of social marketing principles and techniques to AIDS prevention in the workplace. The overall research objective of this dissertation is to investigate the provisions which have been made for AIDS in companies in South Africa, an...

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Bibliographic Details
Main Author: Pikholz, Tracey
Other Authors: Brice, Helen
Format: Dissertation
Language:English
Published: University of Cape Town 2014
Subjects:
Online Access:http://hdl.handle.net/11427/9654