An investigation into AIDS prevention in the workplace : guidelines to a social marketing workplace preventative AIDS strategy

Includes bibliography. === This dissertation comprises an application of social marketing principles and techniques to AIDS prevention in the workplace. The overall research objective of this dissertation is to investigate the provisions which have been made for AIDS in companies in South Africa, an...

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Bibliographic Details
Main Author:	Pikholz, Tracey
Other Authors:	Brice, Helen
Format:	Dissertation
Language:	English
Published:	University of Cape Town 2014
Subjects:	AIDS (Disease
Online Access:	http://hdl.handle.net/11427/9654

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spelling	ndltd-netd.ac.za-oai-union.ndltd.org-uct-oai-localhost-11427-96542021-02-12T05:10:54Z An investigation into AIDS prevention in the workplace : guidelines to a social marketing workplace preventative AIDS strategy Pikholz, Tracey Brice, Helen Wegner, Trevor AIDS (Disease Includes bibliography. This dissertation comprises an application of social marketing principles and techniques to AIDS prevention in the workplace. The overall research objective of this dissertation is to investigate the provisions which have been made for AIDS in companies in South Africa, and to gain an understanding of the "preventative AIDS provisions" which the respondents consider practical to implement in their workplace, in order to generate conclusions and recommendations. The research findings, discussions and conclusions highlight areas for future research. 2014-11-15T19:40:06Z 2014-11-15T19:40:06Z 1991 Master Thesis Masters MBusSc http://hdl.handle.net/11427/9654 eng application/pdf University of Cape Town Faculty of Commerce School of Management Studies
collection	NDLTD
language	English
format	Dissertation
sources	NDLTD
topic	AIDS (Disease
spellingShingle	AIDS (Disease Pikholz, Tracey An investigation into AIDS prevention in the workplace : guidelines to a social marketing workplace preventative AIDS strategy
description	Includes bibliography. === This dissertation comprises an application of social marketing principles and techniques to AIDS prevention in the workplace. The overall research objective of this dissertation is to investigate the provisions which have been made for AIDS in companies in South Africa, and to gain an understanding of the "preventative AIDS provisions" which the respondents consider practical to implement in their workplace, in order to generate conclusions and recommendations. The research findings, discussions and conclusions highlight areas for future research.
author2	Brice, Helen
author_facet	Brice, Helen Pikholz, Tracey
author	Pikholz, Tracey
author_sort	Pikholz, Tracey
title	An investigation into AIDS prevention in the workplace : guidelines to a social marketing workplace preventative AIDS strategy
title_short	An investigation into AIDS prevention in the workplace : guidelines to a social marketing workplace preventative AIDS strategy
title_full	An investigation into AIDS prevention in the workplace : guidelines to a social marketing workplace preventative AIDS strategy
title_fullStr	An investigation into AIDS prevention in the workplace : guidelines to a social marketing workplace preventative AIDS strategy
title_full_unstemmed	An investigation into AIDS prevention in the workplace : guidelines to a social marketing workplace preventative AIDS strategy
title_sort	investigation into aids prevention in the workplace : guidelines to a social marketing workplace preventative aids strategy
publisher	University of Cape Town
publishDate	2014
url	http://hdl.handle.net/11427/9654
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An investigation into AIDS prevention in the workplace : guidelines to a social marketing workplace preventative AIDS strategy

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