Exploration of the extent of greenwashing in South African consumer products
Thesis (MBA)--Stellenbosch University, 2014. === ENGLISH ABSTRACT: Greenwashing is a growing concern globally. The increase in the number of green-marketed products has resulted in an increase in greenwashing. Some companies market their products as green, while they are not. They then respond wit...
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| Format: | Others |
| Language: | en_ZA |
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Stellenbosch : Stellenbosch University
2015
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| Online Access: | http://hdl.handle.net/10019.1/97411 |