Corporate communication and online-PR : current application and best practices
Thesis (MBA)--Stellenbosch University, 2005. === The following work gives an overview about the current situation of online-PR and develops a best-practice guide for corporate communication on the internet. The scope of online-PR as covered in this research project encompasses PR tools shaped thr...
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | en_ZA |
| Published: |
Stellenbosch : Stellenbosch University
2012
|
| Subjects: | |
| Online Access: | http://hdl.handle.net/10019.1/50304 |